The URL can be used to link to this page

Home My WebLink AboutJefferson_County_Tourism_Marketing_Budget_2027_Updated - DRAFT for TCC workshop 08042026Jefferson County Destination Marketing 2027 DRAFT MARKETING Budget for Tourism Coordinating Council Workshop *Does not include staff costs Category Adobe Creative Cloud Travel Professional Photography Video Production Printed Visitor Guides/Brochures Digital Advertising Social Media Promotional Items Website/SEO Email Marketing (Constant Contact?) Trade Shows & Sponsorships Signage/Wayfinding Memberships (chamber, linktree, tinyurl, azure, surveymonkey, pagefreezer, audioeye), Placer.ai Report Access Trainings for both staff Equipment Contingency TOTAL Calculation Annual Meetings, content gathering Seasonal (contractor) Contractor Annual print Google, ferry, etc. Annual Events Hosting & optimization Platform Tourism expos Annual Annual Annual Unexpected Annual Cost 900 3200 6000 20000 8000 78000 10000 15000 5000 960 7000 10000 1500 5000 10000 2900 183460 Notes This could go down in subsequent years--could redistribute bulk of this to advertising This could go down in subsequent years--could redistribute bulk of this to advertising Cost needs to be vetted - unsure of amount One time expense? Maintenance costs? This would go down in subsequent years--can redistribute bulk of this to advertising Alternative 900 3200 6000 15000 8000 58000 10000 10000 5000 960 7000 5000 3500 5000 8000 2900 148460