HomeMy WebLinkAbout032315_ra03Regular Agenda
Commissioners Office
JEFFERSON COUNTY
BOARD OF COUNTY COMMISSIONERS
AGENDA REQUEST
TO: Board of County Commissioners
FROM: Philip Morley, County Administrator
Erin Lundgren, Clerk of the Board
DATE: March 23, 2015
SUBJECT: BID AWARD re: Official County Newspaper
STATEMENT OF ISSUE:
RCW 36.72.075 requires that the County call for bids for the Official County Newspaper each year.
ANALYSIS:
A call for bids was published on January 21 and 28, 2015 which resulted in the submission of two bids. One
was received from the Peninsula Daily News and the other from the Port Townsend — Jefferson County
Leader. The two bids were opened and read during the Board of County Commissioners' regular meeting on
March 9, 2015. Upon review of the bids, a recommendation for bid award has been prepared and is submitted
for consideration.
RECOMMENDATION:
Award the bid for the official County newspaper to the Port Townsend/Jefferson County Leader so that a
contract can be drafted for approval at the first meeting in April as required by RCW.
REVIEWED BY:
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TO: Board of County Commissioners
FROM: Philip Morley, County Administrator
Erin Lundgren, Clerk of the Board
DATE: March 23, 2015
Philip Morley
1820 Jefferson Street
PO Box 1220
Port Townsend, WA 98368
RE: Recommendation for Bid Award - Official County Newspaper
Bid Specifies:
Item I 2015 Bid — The Leader 1 2015 Bid - Peninsula Daily News
Bid Amount (per column inch)
Type & Size
Column Width
Frequency of publication
Publications Submitted: time
days before publication
Total delivery & news stand sales in
Jefferson County
$8.25
Helvetica 7 pt.
1.625'
l time per week on Wednesday
3:00 p.m.
2 days prior
$5.75
Helvetica 7.2 pt.
1"
6 days a week (not on Saturday)
2:00 p.m.
3 business days prior
Port Townsend-Jefferson County
TOTAL CIRCULATION
Leader
Peninsula Daily News
Copies per Geographical Area:
Delivenes
Newstand
Total by ZIP Code
Delivenes
Newland
Total by ZIP Code
98368 -Port Townsend
2.107
2,025
4,132
938
208
1,146
98325- Chimacum -
140
-335
- 475
- -70
24
94
98339 Port- Hadlock -
284
288
_ 572
150
49
199
98365 -Pod Ludlow -
388 -
-- 100
- -- -488
- 198
17
- 215
ad76,puilcene _
117
- - 116
233
- - 82
17
- - 99
98358 - Nordland
112
30
142
- 54
6
60
98382 - Gardiner
75
37
112
13
-
13 �
98320 - Bannon
50
_
60
_
110
60
_
24
84.
Ml- Fo*s(WestEnd)
_2..
- 2
_ -292
105
-- 397
Total
3,275 2,991
6,266
1,857'. 450
2,307
Board of Commissioners - March 23, 2015
Other Enhancements
Publish on Newspaper website
Yes - included in bid amount
Yes - included in bid amount. Will also
appear on WNPA website.
Quarterly publication of a section map
Yes - included in bid amount.
Not addressed in bid
and explanation of how to use the
public notices.
Use of County logo to identify where
Yes - included in bid amount
Yes - included in bid amount.
County legal notices begin
Optional Bid Item: Publication of up
Press releases accepted, but subject
County may submit any number of
to 12 Press Releases (no more than
to editing. Advertisements other
press releases to be considered for
one per month) in a section other than
than legals are accepted with a
publication. Any non -legal
the Legal Notice section of the
discounted display ad rate of $12.00
advertisement will be charged at $10.00
newspaper.
a column inch.
per column inch. Legal ads appear on
peninsuladailynews.com and on the
PDN statewide association website
wnpa.com at no additional charge.
Other—
1.625' per column
1" per column
Cost per square inch (per formula
Column inch = 1 " x 1.625' — 1.625
Column inch = 1" x 1" = 1 sq. inch per
developed. by Bill Woolf to compare
sq. inch per col. inch.
col. inch.
prices when the column width is
Ad rate = ($8.25 /col. in.) /(1.625 sq.
Ad rate = ($5.75/col. in.) /(I sq. in. per
different.)
in. per col. in.) _ $5.08 per square
col, in) _ $5.75 per square inch.
inch.
Recommendation: We recommend that the bid for the publication of legal notices for 2015 be awarded
to the Port Townsend - Jefferson County Leader for the following reasons:
• Even though the Leader's column inch rate of $8.25 is higher than the PDN's column inch rate of
$5.75, the PDN's cost per square inch is 12% higher than the Leader's.
• The circulation of the Leader in Jefferson County is over 2 times greater than the circulation of the
PDN (20% of County population (OFM 2014 Estimate - 30,700) for the Leader and 8% for the
PDN)