Loading...
HomeMy WebLinkAboutM031009 TCC Minutes 3-10-09 Inn at Port Hadlock, 10:00 am Members attending were: Bill Roney, Joy Baisch, Larry McKeehan Staff: Kitti deLong Others: John Austin, Miriam Villiard, Crystal Hudson, Diane Schostak, Christina Pivarnik Excused: Frances Rawski No quorum, minutes are informational only. Minutes: Requested change re: Tourism Commission meeting Feb. 6, last page, add “Schostak.” Letters of Intent Three letters of intent have been received by the BOCC, one each from Crystal Hudson, Miriam Villiard, and Carol Woodley. Financials Financials are on track. Re: Bridge Closure Please note that there is a multi-chamber meeting with WA-DOT regarding the Bridge closure, emergency services, and other matter, on March 19, 2009 at the Inn at Port Hadlock. Commissioner’s Update – John Austin BOCC is reviewing the way that it vets people who apply for different boards and commissions. By the next meeting, all open positions on the TCC should be filled and confirmed. State Parks have been asked to close about 14 parks because of expenses and maybe will have to close up to 28 parks. John stated that he testified to the State Parks Commission to try to encourage them to use the Montana method of Opt- Out. When people renew their car tabs, they can check off that they do not want to contribute $4-5 to the state parks. If renewing drivers don’t check off the box, their renewal cost is automatically that amount more. This Opt-Out system would supply enough money to save the parks. Several years ago, the admissions for day use fees to state parks was dropped and there was no way to replace that income for the parks. This Opt-Out way of raising revenue does not require a vote by the people because it is truly a donation. Hotel-Motel Lodging Tax: We are only slightly behind Feb 2008 income. Continuing Business Bike Map – Bill Mike McKennah would like to come back to us maybe next year. They already have enough money from Clallam County and still have enough stock for Jefferson County, if that stock lasts until next year. Bill stated that people come to Gateway Visitor’s Center and ask specifically for this map. Joy suggested that may GPS would be able to help fund the map. Lodging Insert for Travel Planner – Christina We are trying to collect all changes to include in the next printing for Jefferson County/Port Townsend, with an April 1 deadline. Gateway VC will be the clearing house for changes. Getaway Guide – Christina Pt-LTAC passed Scott Wilson’s Getaway Guide. Rod did inventory and found an additional 4300 Travel Planners. Travel Planner Fulfillment – Christina Rod has a proposal to have Port Townsend Chamber do fulfillment for Travel Planners, instead of fulfilling in Sequim. David Timmons would like to do all fulfillment on DVD so the Travel Planner is in a readable book format. If the County has a book to add on to that, it can be included as well. If the person who is asking for information and wants the paper copy, David Timmons would like to have it set up on the PT website to charge $2 for mailing. Continued to next meeting for further discussion. Spring Campaign – Debbie Black Ad space has been reversed. First ad has already run. Did have a few responses from restaurants. We will be running ads with Seattle Dining for three more months: April, May and June. Let Debbie Black know if you have something to include. Theme is “All Things Spring.” Journal Newspaper ad will appear in May with an article attached. Two Junkets: First is Shawn McLain this weekend with will be visiting the West End. Will be also recording some audio while here. KMPS Junket – April 3 & 4. There is a change from Stubbs to the Morning Personality Steven Kilbreath, who is originally from Port Angeles. Steve’s wife happens to be a “Twilight” fan. This junket will be for two nights, one at Quilleyute Ocean Side Resort in LaPush. Will do podcast and send to his tech crew via You Tube for first week in April. KING Radio ad begins the week of April 5 and we will also be running a contest with KING_FM where listeners will text in their best memories of time on the Olympic Peninsula. At the end of the contest, KING-FM will select a winner who will receive a grant prize with two nights stay in Port Ludlow with golf and dinner. That will run every other week through April and May and first two weeks of June. KMPS will run live endorsements the week of April 5 and then they will be doing a coordinated drive throughout the campaign. Texting contest is the third week of April, with more live endorsements and on-air spots in June. Port Hadlock has contributes seven overnight packages and the seven night package for the e-blast. We need five overnight packages from Jefferson County venues. We also have the opportunity to do one more week of giveaways. There is also a special package through the texting campaign and through email blast that would cue listeners to go to the website. Will have an icon to click that takes you to a page where you need to enter your contact information, then get a password to allow entrance to a page where you can view packages and coupons, which will be good for tracking. These packages should be special and not available to the general public. Joy has packages for meals and lodgings and will call those to Debbie. KMPS Giveaways are due April 1 and can all be different lodgings. Certificates are due April 3. Debbie Black needs the certificates the Friday before the on-air endorsements. Incentive Package – can be discounts from any lodgings and restaurants. Joy is working on the excursion for KING. Seattle Dining – any restaurants who are running specials for the month of April can be included, copy required by the last week of March. Next Meeting will be at Anna Matschke’s Hard Rain Café at 9:00 am on April 10, 2009, followed by a raft trip and FAM Tour. Address for Hard Rain Café: 5763 Upper Hoh Road ACTION ITEM: Christina will bring cost breakdowns to the next meeting so we can have a vote on fulfillment for travel planners. Sunset Magazine will be featuring this area in June Issue, “From Farm to Fork” about food. Overarching Marketing message for this area has been determined as “Life on the Other Side . . . “ Christina is putting that out to bid for graphics. Each venue can add their own creative wording to describe their lodgings. Southern Strategy – Christina Washington DOT has agreed to have a “Twilight Ferry” specifically for moving goods on/off the Olympic Peninsula, but will take passenger cars and foot traffic. DOT has put together a new schedule. Sun-Thurs the Twilight Ferry will leave Edmonds and arrive in PT about 10:20 pm, then will reload and return to Edmonds. PT will provide concierge service to meet the ferry and direct people to lodgings that are open in PT & Jefferson County. There is no commitment for ferry service yet for Friday and Saturday nights. Washington DOT will now reprint their maps to include this ferry service. Also, coming into PT will be a sign saying that there is concierge service. Kenmore Air will have a flight to Seattle for $79 each way. Southern Strategy – Diane The request that Christina brought to the table at the Tourism Commission to do an insert of a special tri-fold piece will be included in selected newspapers south of the Peninsula for mid-April: Oregonian, Olympian, East County Journal (Chehalis & Centralia),Vancouver Columbian. John and Larry left at 11:00 am. Tourism Commission – Diane The Tourism Commission hired the web team Freelock to build the visitolympicpeninsula.com website. Tourism Day in Olympia yesterday. Attendees were able to see Lynn Kesler and Kevin Van de Wege. Christina went in Victorian costume. There was a reception at the Governor’s Mansion. Coho Magazine – Christina PT ended up partnering with Mainstream on a full page ad. Meeting ended at 12:10 pm.