HomeMy WebLinkAboutM111213
TCC-Draft-Minutes, 11--2013
In Port Ludlow Associate’s Offices
Members attending were: Diane Schostak, Allison Willing, Mike Zimmerman, Bill
Roney, Joy Baisch, Walt Kochansky via conf. phone
Friends: Christina Pivarnik
Excused: Carol Christiansen, John Austin, Larry McKeehan, Jennifer Lampe
Staff: Kitti deLong
October Minutes
Mike made a motion to approve October’s Minutes. Allison seconded. Motion passed
unanimously.
November 2013 Financial Budget
Kitti forgot to include one invoice in the list below on the November Financial
Report, which was from OPVB as part of the Spring Campaign for $4,175. Invoices
that came in last month after our cutoff date were added to this month’s invoice list:
Bonnie Story, SM Support $ 100
Facebook Ads (Oct-Dec) 200
OPVB (Portion Spring Campaign) 4,175
OPTC (Joint Marketing) 2,096
OP Culinary Loop 4,000
OPVB (Portion Spring Campaign) 10,000
Coordinator + Expenses 1,145
Total: $23,716
Bill made a motion to approve the Financial Statement as amended. Walter
seconded. Motion passed unanimously.
Olympic National Park Magazine: Kitti reported that there should be about $2,000,
possibly $2,500, in the budget at the end of December after all is paid. Discussion
about how that amount should be spent. Allison made a motion to use $1,000
toward the Olympic National Park Magazine promotion to start the process. Bill
seconded. Motion passed unanimously.
Discussion about North Star branding and the need for more funding to be able to
continue with that process. Mike made a motion to use up to $1,500 toward the
North Star branding process. Allison seconded. Motion passed unanimously.
OPTC – Diane
Diane distributed Room Tax Reports. All areas are up a little bit. Bill will send all
brochures, maps, etc, that he has to North Star. Diane requested any independent
leads that anyone would be willing to share to forward to North Star.
Tourism Summit: Diane reported that the Summit went well. There were almost as
many people as last year, maybe 10 less. We actually made a little bit on the Summit
because did not have to pay speaker fees.
Discussion about the recent Olympic National Park closure due to US Government
shutdown. Diane asked everyone to observe the following requests to support the
Park:
1. Make sure we are putting product out there that takes place outside of the Park,
feature on websites, talk about in conversation. Push other products besides the
Olympic National Park.
2. Advocate to U. S. Government how important the National Park is, that it is a
cornerstone of our economy, and using examples from the shutdown is perfectly
acceptable.
3. Just as we, as marketers, were unable to share those key attractions with the
public, the Park employees were also unable to do so, as well. We need to be
respectful and support those folks.
4. When Olympic National Park has to make adjustments (if they do), that we are
listening and encouraging and we support the adjustments. Olympic National Park
wants to hear from our industry to find out what is working.
We need to be prepared and be advocates for the park service. Discussion about
investing in signs that state that County, State, and City Parks are still open (in case
ONP closes again).
WTA Board retreat was held last weekend. Diane will be sending out more
information soon. WTA Summit will be held on Tuesday, January 28, in Olympia
again.
North Star is looking at a FAM tour that will include interviews with individuals and
also with a focus group. That will probably take place in February during the first
full week. Their travel costs are in addition to the work they do. There will be three
of them, plus Diane. We need to support this effort and help with stays, food, etc.
Christina told about being invited to the Tri City’s annual CVB meeting during the
WTA Board retreat. Was a real treat to see other team members in the State in
action.
Olympic National Park Magazine Promotion - Joy
Discussion about what types of articles or photos would get the most hits. Would
we want to use one big photo, or a collage? If one, what would we choose? How
should the article be oriented? Kitti will ask David Krause’ advice.
Dosewallips Road Repair - Joy
Joy reported that they came up with an idea to come up the north side of the road
rather than up the south side and will be on National Forest land, so will not affect
the National Park.
Social Media Contract – Bill
We need a scope of responsibility for any contract person we hire who is doing our
Social Media support. Would like Jennifer to be working with us on this. Discussion.
Kitti will set up a meeting.
Area Updates
North Hood Canal - Joy
Both VC’s are very busy. Nothing new to report. Dose has been busy, too. Shrimpfest
has been set for 2014 and will be at Yelvicks, again.
Port Townsend – Christina
USA Today named Port Townsend one of the top four places to retire in the US. Have
gotten some nice international coverage, as well. Numbers year-to-date for Lodging
Tax are the best numbers in the history of PT Lodging Tax.
PDA for Fort Worden: They signed their agreement with State Parks on Friday, and
will take possession in May, 2014.
Will put together an RFP for a marketing consultant that will go out in December.
Also, there's currently a job posting for a Hospitality Manager that's out now.
Have committed to help relocate PT’s VC back to where it was and remodel. With
those things in the works, will have a special LTAC meeting on Thursday to look at
budget to make recommendations to take back to the City Council.
Did well with Cruise ships. Would like to have another 20-24 stops in 2014. Was a
nice boost for JCHS and restaurants and downtown. The crews encouraged people to
eat out. Cruises may start in March-May, then go to end of August-October.
A new Cruise line, Uncruise Adventures, is a wildlife adventures cruise with small
ships, which may come up the Canal. Would like to have a stop in Port Townsend.
Kalaloch Lodge – Walter
Had to shut down during the government shutdown, and now are trying to get back
open and entice people with $75/nights in the Kalaloch cabins. He has been
surprised to see a good turnout of people taking advantage of this. Are getting ready
for Thanksgiving Brunch, and holidays.
Gateway VC – Bill
This weekend is West End Weekend and will be several lectures:
Bill Baccus, “Olympic Glaciers: Past, Present, Future”;
Gary Peterson, Wreck of the Nicholai, and stories of the Upper Hoh River.
Fort Flagler – Mike
Feb 8, Friends of Fort Flagler will have a 1960’s style sock-hop community dance at
6:30. On Sunday, Friends is have its annual meeting but is more to mingle. Ukeleles
Unite will be playing. Will also be a photographer to give photographic tips. Will be
someone from Noanet to talk about fiber optics between 1:00 to 3:00pm.
The campground is open, which has made a lot of people happy. May build a couple
of cabins in the campground, as well. (Mike also manages Mystery Bay Park,
Anderson Lake Park, and Kenney Point Park, which is only accessible by water.)
Marrowstone Island – Allison
North Olympic Slamon Coalition has slated to put a bridge between Indian Island
and Marrowstone Island to re-establish the salmon runs. Are talking about dredging
a large amount. January 19 will be the first public information meeting on
Marrowstone.
Meeting ended at 11:53 am. Next meeting will be January 10, 2014. Venue to be
announced later.