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Home My WebLink AboutTCC M110607Page 1 of 1 Miranda Schryver From: editoronnet@aol.com Sent: Friday, January 11, 2008 9:19 AM To: Karen Bednarski; Julie Matthes; ksharp@portludlowresort.com; info@olympicpeninsula.org; anna_m_peterson@hotmail.com; gatewayvcr@olympus.net; elk@tscnet.com; bilftennent@hotmail.com; John Austin; dbainbridge@vestahospitality.com; diane@olympicpeninsula.org; hohhumm@olypen.com; editoronnet@aol.com; Miranda Schryver; dan@youra.com; mvilliard@portludlowassociates.com; John Fischbach; porthadlocktourism@gmail.com; hattie_PAW@olypen.com; linda@cbsettlers.com Subject: TCC Meeting Agenda, Minutes Attachments: TCC-Agendafor1-15-2008.doc; TCC-Minutes11-06-07-Final.doc TCC Members, Attached are the agenda for the January 15, 2008, meeting and the minutes from the last meeting (11- 7-07). Kitti deLong 379-5330 editoronnet(cr~aol com More new features than ever. Check out the new AOL Mail! 1/14/2008 Jefferson County TCC (Tourism Coordinating Council) January 15, 2008 10 am to noon Inn at Port Hadlock 1. Open Meeting and Introductions 2. Approve Nov. 6, 2008 minutes 3. Additions to the Agenda 4. Continuing Business: a. LTAC meeting. b. Set budget for the year. c. What direction to go for marketing for the year. d. Goals for the year. 5. New Business 6. Set next meeting date. Handouts at meeting: • Nov. 6, 2007 Minutes • Budge Jefferson County TCC November 6, 2007 Minutes 10:00 a.m. at Port Ludlow. Voting Members present were Kathie Sharp, Dan Youra, Joy Baisch, Bob Huetsdonk, Linda Tudor and Debi Bainbridge. Absent: Frances Rawski, Ann Matsche Others present: Robbie Wright, Pamela Gresty, William Roney, Sally Brown, Diane Schostak, John Fischbach, John Austin, Kitti deLong. Note: The LTAC Meeting is November 20, 2007. Minutes from September 18, 2007 meeting were approved. Website • There is still a small credit with InsideOut. • All chambers are directly connected and visitor's centers will be listed. • "Heart of the Olympic Peninsu/a.org"-domain name should be kept through 2008 or fink forwarding through 2008. TCC -Purpose • TCC is a Jefferson County entity that makes marketing decisions to impact longevity of tourists on the Peninsula, capturing tourist dollars, creating an overarching image. • Tourism traffic in East Jefferson County discussed. LTAC LTAC Committee meeting took place on October 24 at the Courthouse with all members there except Joy Baisch, who was absent because she had not been given correct information. John F. reviewed the hotel-motel tax performance. Requests for budgets though lodging tax dollars and the amounts so far approved were discussed and are shown below: Jeff. Co. Historical Society Quilcene Museum Gateway Visitor's Center Quilcene Visitor Center Quilcene Brinnon Chamber Port Ludlow Requested Approved to Date 7,500 $6,120 56,710 35,000 20,000 3,500 3,500 13,000 TCC Minutes 11/4/07, Page 1 TCC Promotional 85,000 Gateway 65,000 Balloon Hanger Debt Service 200,000 John F. reported that LTAC receives lodging tax money and distributes it to TCC and other entities. TCC is where the marketing decisions are made. On Nov 20th, each organization will present and justify their budget requests. Requests should be specific in nature rather than general. Audit process -John Fischbach: there are audit provisions from the state; the Commissioners do not do audits. Each agency provides reports to the State. ACTION: John F. will check standards and see that they are followed. Gateway Center • John F. reported there appears to be no problem with renewing lease arrangements for the Gateway Center and there may be a 99 -year lease with Pope Resources. • Planned improvements of $115,000 to the Gateway Center were approved by the County Commissioners yesterday. • Bill Roney plans to use historical displays that show Jefferson County's background, specifically in fishing, farming and forestry, graphics and agricultural equipment on display. • More signage on the highway. This is phase one of the remodel which is expected to be done by spring. • New map on signage of Jefferson County • John F. stated that there was $200,000 from LTAC that has been set aside in the budget for capital improvements. • A committee from LTAC will be appointed under Ken Kelly to clean up the site and add a picnic area. Fall Campaign -Diane Schostak • Radio; Seattle Times Getaway Guide on Saturday and Sunday with link on NW Source. • E-mail Blast (sent up to 4x) with King 5 included the number of visitors. The fast email went out on 11/4 • Website traffic is up • Port Hadlock able to track at least $4,000 from this campaign in rooms. Travel Planners 2008 and Media • ACTION: Diane will double check that properties with RV sites and guest rooms are listed both sections of the Travel Planner. • Olympic Peninsula Travel Planner will be published late January. • E.Jefferson County/Port Townsend Travel planner published late January. • Diane reported that the Waterfall Trail is in process with 19 trails including six in Grays Harbor and four in Mason County with a cost of $250 per waterfall. All parties seem very happy to participate. TCC Minutes 11/4/07, Page 2 • "Peninsula Lifestyle" Magazine has been renamed "Northwest" Financials: • Hotel/Motel tax is up for October over last year, but safes tax for October is down. • Linda Tudor shared a draft of a letter to the Commissioners re: 2008 TCC Budget to support TCC's request for the extra $20,000. o To investigate studying tourism originating from Kitsap County. o Spend more of the budget on promotion and not as much on operations. • Linda also stated that she thinks Clallam County and Port Townsend should be contributing to the Gateway Visitor Center. John F. said that with the $200,000 in capital improvements, they will get the Center. to look like a visitor's center and then approach other organizations for support. o Joy felt that with the Bridge closing in 2009 that it would be better to market the Peninsula as a whole rather than targeting Kitsap. • ACTION: Linda will incorporate the request for $20,000 into the budget to present on November 20 at the LTAC meeting. New Business o TCC Coordinating Position: Joy moved to go with the marketin as stated, to continue the relationship with OPVB, and to hire Kitti deLong. Kathy seconded. Vote passed unanimously. o BC Women's Show: Linda submitted a written report: o Younger women didn't know how to get to the Peninsula, nor how to get around once they were here. o The show was held the weekend the Canadian Dollar went from $.95 to $1.04. Linda recommended that hotels and wineries get together and create some packages for Canadians. o OPVB recently joined Tourism Victoria Visitor's Center. Next Meeting: January 8, 2008, with place not set. ACTION: Kathy will check their calendar to see if a meeting room is available at Port Ludlow. TCC Minutes 11/4/07, Page 3